RETAIL ANALYTICS SOLUTION

Impact your outcomes
with insights where it matters most.

Measure and report shopper engagement at endcaps, in aisles or any decision point.
Digital
Signage
Displays
Categories
Pop Ups
Functional
Fixtures

AUTOMATED INSIGHTS

“Google analytics” type insights available for key points of decision – the last 8 feet!

Solution to Optimize

Content
Determine the best performing content by A-B test different creative and measuring conversion of traffic to engagement
Placement
Test and measure different fixture positions to determine best performing placement
Staff Engagement
Determine the best performing content by A-B test different creative and measuring conversion of traffic to engagement
Media Valuation
Amp up the CPM rate and value of an in-venue digital network with irrefutable audience reporting
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Solution to Optimize

Digital Signage
Personalize content on in-fixture digital screens based on shopper behavior and/or demographics.
Lighting
Highlight specific products using LED light strips based on behavior, for identifying complementary products, or drawing attention to fixture
Audio Cues
Personalize messaging, draw attention, or call for sales associate help based on shopper behavior
Staff Alerts
Automatically or upon shopper request, alert staff of requested customer attention
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inReality is an open platform that leverages IoT sensor data to
make venues safer and smarter.