Cover image for the reality of retail

Today’s in-store shoppers travel complex buying journeys crossing multiple channels and devices. Understanding what motivates these shoppers to make a purchase is the key to success.

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Top 12 Retail Trends

As the evolution of brick-and-mortar continues, so does the in-store experience. We’ve identified the top 12 trends influencing the future of retail.

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Coresight and InReality Webinar

How do you get your in-store shoppers to make a purchase? We explore how the in-store experience impacts the shopper’s purchase and how to influence that behavior.

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Reality of Retail 2017 Icon

Study reveals how brick-and-mortar retail can keep up with today’s ever-evolving shoppers.

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Buyers guide inside view

Is in-store analytics the right fit? Learn what solutions are available today with a breakdown of KPIs, pros, and cons.

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3 Tactics to influence in-store shopping

Online shopping is has drastically changed the in-store shopping journey. So how can you take action at the appropriate time, place and journey?

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Reality of Retail 2016 White Paper

Study reveals increasingly self-directed shoppers have a new set of expectations for stores, and they’re not handing out second chances.

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Optimizing Digital Path to Purchase

Online shopping has changed the rules. Now shoppers are expecting digital in-store. Is your brick-and-mortar experience ready?

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3 Common In-Store shopping myths header

Yes, retail is being disrupted. But, not in the ways you might think. Study reveals three common myths about in-store shopping behavior.

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Reality of Retail 2015 image

Despite what you may have heard, eCommerce is not ruling retail. We asked shoppers and here’s what’s REALLY happening in retail.

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