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Measuring Fixture Engagement

Privacy friendly people counting solution (no camera or cell phone tracking).
Measure and report traffic, engagement and dwell time in aisle or on an end cap.
Can be easily added to most existing fixtures and is configured with a mobile app in minutes!

From $389.00

Data Plans

Mounting Options

Clear

InReality is uniquely positioned, along with its channel partners, to respond to large-scale projects.

Please contact us for a quote.

30 day Money Back Guarantee, Free shipping in USA.

Top 10 Reasons you should use store analytics

Remove the guesswork from making strategic business decisions

1. Determine actual foot traffic
into an area to help determine appropriate investment level for the space

2. Perform A-B testing
on designs, position, product mix and signage content

3. Move up or delay content refresh
based on a change in engagement levels

4. Measure the impact and rate marketing effectiveness
of all internal and external promotions and ad campaigns to help form future design, timing, and execution decisions

5. Include measurement of external area traffic
and compare to other locations to inform future store placement decisions.

Identify opportunities and areas for improvement

1. Consider making changes to the product mix or promotional pricing
If signage is driving engagement to the area, but your not seeing the conversion

2. Select the right placement for the display
Identify the areas with the most traffic and engagement

3. Identify the products which are getting engagement
Traffic and dwell, but not actually selling because the size/options/price is not right, then make changes.

4. Research best practices.
Compare overall and specific area performance across individual stores, identify best practices to implement across network.

5. Use actual footfall counts
to inform decisions around staffing levels for store associates and greeters, by time-of-day and day-of-week.

Data On Demand and Subscriptions

Standard Plan
No subscription costs

Mobile App managed
Includes 30 Data Credits, unlocking first 30 days of data
Name, Claim and Manage any number of devices
Configure three metrics – Traffic, Impressions, Engagement by proximity and dwell time thresholds
Cloud based API triggers for 3rd party applications
- New presence in Traffic, Impressions, and Engagement zones
- Typically used to trigger new content on digital signage
Relocate anytime
Define and view daily Performance Score, with 14 day history
- Based on 6 metrics: Count of Traffic, Impressions, Engagement; Engagement Dwell Time; Abandonment rate; Engagement Ratio
Reset 7-day Baseline Period anytime
Purchase API access to metrics using Data on Demand portal, as needed

Pro Plan
Annual Subscription

Adds full cloud account access
- Remotely manage all sensor settings
- Dashboard with actual traffic, impressions, engagement and dwell counts
API access to all data
Ability to create new formulas for metrics, multiple Performance Score profiles
Unlimited days of history

Pro Plus Plan
Annual Subscription

Adds a local message broker and rules engine
CMS applications can subscribe to rules or real-time feed to trigger content

Data Visualization, APIs, and Performance Score

Visualizations

Dashboard and KPI Cards available for PC, Tablets, and Mobile devices, data segmented

APIs and BI Tool Integration

All data and computed metrics are available via API and can be retrieved by most Business Intelligence Tools.

Visit api.inreality.com for more details.

What is in the package

Includes	Radar Sensor Power Adapter 120-240VAC, 300ma (use when a USB 3.0 port is not available) 3M Command strip for attaching sensor to kiosk Data Access via inReality Analytics Platform; Dashboard + APIs
Mounting Options	3M Command strip for attaching sensor to kiosk (included) Overhead mounting kit with wall bracket (option)

Product Specifications

Connectivity	Networking 2.4GHz 802.11 b/g/n WiFi
Power	Input Voltage Adapter 120-240V AC 300ma Device Voltage: 5V DC USB connection Power Consumption 3W average 10W peak
Physical	Weight 3.9 oz 111g Diameter 3.6 in 9.2cm Depth 0.6 in 1.6cm
Environmental	Operating Temperature 32F to 100F Max Humidity 95%
Sensor	Technology mmWave MIMO RF Sensor Frequency Bands 57-64GHz Antenna Type Linear Polarized RFIC VYYR7201 Object Detection Algorithms designed to detect human shapes only. Field of View 140 degrees Azimuth 70 degrees Elevation Sensor Coverage up to 15 feet forward up to 8 feet on sides

Note: coverage may vary based on surrounding fixtures

Video of Radar Technology in Action

How to install

What you’ll need

Along with power within 5′ of sensor position, this is what you will need:

Mounting the sensor

The sensor can be mounted ON, ABOVE, or NEAR the fixture, device, or area to be monitored. It must be mounted at a height of 3ft to 10ft from the floor to the center of the device. Check out our Mounting Tips doc for best practice insight.

Install the inReality Mobile App

The inReality Mobile App is available for both Android and iPhone devices and is used to claim, name, and configure the sensor:

Claim, Name, and Configure

Follow the instructions in the App to get your sensor online and collecting data.

Validate

After configuring, you can validate the defined area by using the App’s Live Preview function

Congratulations!

You are now collecting important metrics!

Check out our Video Installation Guide for more details

Downloads

Brands and retailers that have benefited

from our platform

Please contact us through

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Please attach any files, information, and questions you may have to an email and send it to your inReality Salesperson or Customer Service Representative. Include your requirements, quantities, and turn time desired.