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Integrating Service Design Into Retail Environments

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Apr 30 2013, Posted by Kristin Harripaul

InReality’s Florian Vollmer explains how to plan and prioritize digital investments in an ever-changing and complex new world using service design tools. “Eliciting an increased level of brand loyalty by constructing a seamless integration within a multi-channel environment isn’t our future; it’s our current reality,” shares Vollmer.

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